Pasadena is one of the San Gabriel Valley's most prestigious business addresses — home to Caltech, JPL, a thriving Old Town retail and hospitality district, and a strong base of professional services, engineering firms, and healthcare providers. The city's educated, high-income demographic and its national name recognition make it a magnet for buyers seeking businesses with established reputations and premium clientele.
Pasadena's business market is defined by quality. Whether it's a professional services firm built on long-standing client relationships, a healthcare practice near Huntington Hospital, or a well-established Old Town retailer, buyers in this market expect — and pay for — businesses with strong fundamentals, clean financials, and genuine differentiation. Getting the right representation is essential to capturing that premium.
As a licensed California Business Broker, I bring the market expertise, buyer relationships, and deal experience needed to maximize the value of your Pasadena business in a confidential, professionally managed sale process.
I work with business owners directly — no hand-offs, no junior brokers — from our first conversation through the closing table.
I manage the full sale process — valuation, marketing, buyer vetting, negotiations, and escrow — so you can focus on running your business while I get it sold.
Know what your business is actually worth in today's market before you list it. I use current comparable sales and industry-standard methodologies to establish a defensible price.
Looking to acquire a business in Pasadena or the San Gabriel Valley? I help qualified buyers identify, evaluate, and close on businesses that match their goals and investment criteria.
Price is only part of the deal. I negotiate terms, earnouts, seller financing, and transition agreements to protect your interests and maximize your net proceeds.
I work with all business types, with particular depth in Home Services, Manufacturing, and Distribution.
HVAC, plumbing, roofing, landscaping, cleaning, pest control, and other service-based businesses.
Light and mid-market manufacturers, fabricators, and specialty production businesses across Southern California.
Wholesale distributors, logistics operations, and supply chain businesses serving regional and national markets.
A proven, confidential process from valuation to close.
We analyze your financials and market data to set a defensible, market-driven asking price.
I build your Confidential Information Memorandum and assemble your deal package for qualified buyers.
Your business is confidentially marketed to a national buyer network and pre-qualified investors.
I manage due diligence, negotiations, financing, and escrow to get you to the closing table.
Selling a business in Pasadena starts with a professional valuation to establish a defensible market price. From there, Martin Navarro confidentially markets your business to qualified buyers, vets every offer, and manages negotiations, due diligence, and escrow through closing. As an broker-affiliated broker, Martin personally handles every step. Call 818-633-3254 for a free, confidential consultation.
There are no upfront fees. Martin is paid a success fee only when your Pasadena business actually sells and the deal closes, which keeps his interests fully aligned with yours.
Most business sales in California take 6 to 12 months from engagement to closing. A well-prepared, correctly priced Pasadena business sells faster. Valuation and prep run 1 to 3 months, finding a buyer 3 to 6 months, and due diligence plus escrow another 60 to 90 days.
Yes. Martin markets your Pasadena business blind, requires signed NDAs, and qualifies every buyer before disclosing identifying details, so employees, customers, competitors, and suppliers do not learn of the sale before it closes.
Martin works with businesses up to 50 million dollars in Pasadena and across Southern California, with particular depth in home services, manufacturing, and distribution, though he represents owners across virtually every industry.
Get a confidential, no-obligation consultation. I'll tell you what your business is worth and what a sale could look like.